3 Atolls is a Concept Tec scuba diving gear brand. Their audience is usually scuba divers with advanced diving skills. A strong nicely looking website was needed for this project. The idea is to transmit the sense of avant-garde and latest innovation to the scuba diver.
Outerpreneur’s mission? Help 3 Atolls become a leading brand in the Scuba Diving Tec diving niche, build a solid foundation for sales and brand recognition, and open new streams of revenue.
Our approach needed to be comprehensive and cohesive, impacting customer touchpoints from badge design to online experience and everything in between.