Mistralou was born with the idea to pursue Alix and Laetitia’s favorite pastime: go hunting for little gems in French flea markets.
Outerpreneur’s mission? Help Mistralou make their hobby a sustainable business, build a solid sales platform and open new streams of revenue.
The website needed to look both contemporary and accessible, in order to showcase the eye-catching collection, with all the feel of being in a french rustic province.