Built to Explore, Built to care for Ocean

Nextouter is a Brand selling Lifestyle Garments for Scuba divers and other sorts of Ocean explorers such as snorkelers, freedivers and Paddleboarders. Their tagline is to make your Next outing ocean Positive and that’s what the business is about. By purchasing products from their store, customers are helping to not only buy products that are not harmful to the ocean but helping to pull a pound of trash out of the ocean.

Outerpreneur’s mission? Help Nextouter become the brand it deserves, build a solid foundation for sales and brand recognition, and open new streams of revenue.

Our approach needed to be comprehensive and cohesive, impacting customer touchpoints from badge design to online experience and everything in between.

Overview

The mission

Build an online store that sells worldwide with print-on-demand and dropshipping products. It has to be well integrated with marketing and shipping tracking apps.

The Outcome

The website is now ready to sell with more than 20 products. The audience is building up with new leads using Email marketing. The clients can track their packages with a tracking page on the navigator. Easy user experience and great design that appeals to anybody who is in love with the ocean.

The impact

The shop has been running since 2020 and has had great success during the pandemic with social media marketing ads. Today, it runs smoothly with just organic SEO and pulls a dozen of sales every month.

Services

 E-commerce website,  Print-on-demand integration, email marketing, SEO, Courier tracking.

Project

Shopify Store development

Client

Nextouter

What We Did

Web development, Print-on-demand implementation and integration, courier tracking, social media marketing apps, Email marketing

The style

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Oswald

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Oswald

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Filósofo Regular

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The result

“We needed excellent support and reliability during the early weeks and months of 2020 lockdown. Outerpreneur's experience and guidance meant we could adapt rapidly, just when we needed it most.”

Alek TBusiness Owner
WEB DEVELOPMENT

Exploring deep waters

Nextouter was built with one of the best Shopify themes in the market. It has great look, is fast and very reliable. With the addition of some custom-made sections and CSS styling, we have added our personal branding touch to make the site even better.

New features installed

Empowering brands to minimize their plastic footprint

This is a real-time feed of the data coming into our system from our collection hubs. Each event on the feed represents collected plastic being registered, sorted and responsibly disposed of.

This audit trail is generated behind the scenes whenever our app is used. On average, we receive more than 70 data points a day and all of them include picture proof.

GREENWASHING GUARANTEE

Fullfill your designed products with 1 click

Nextouter designs and products are now easily fuillfilled with Shopify

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Social proof

Clients share pictures and share the quality and experience after the purchase

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Messages that mean something

Granular segmented campaigns and automated flows for every single customer makes each message personal and straight to their emotions

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Makes the post-purchase the best part of the customer experience

Improved customer experience with automate shipment tracking to increase brand loyalty and drive more sales

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The gain

Selling worldwide

The shop ships worldwide to all destinations

Increased loyalty

Loyalty programs, better user experience and engament has incremented repeated costumers by x2

Effective marketing

With Google shopping and facebook seamless integration and laser focused segmented email marketing

Great user experience

Users enjoy overall a wonderful website, fast pages and easily navigated with filters and browsers

No stock

One of the great advantages of a print-on-demand business is that it is inexpensive and there is no inventory or warehouse needed

More exposure

Products are more visible, SEO friendly and reach more new costumers

Remote management / Control

A cloud based platform that can be managed from the distance

User engagement

New chat features, photo reviews and awards make the website more interesative
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